I popped into "Pop Up Britain" (www.startupbritain.org/popup/) on the Richmond High Street yesterday. It's a brilliant concept put together by Startup Britain (www.startupbritain.org) and Enterprise Nation (www.enterprisenation.com).
They've set up a temporary shop which allows small enterprises occupy the space for 2 weeks at a time. At the moment, they have some great businesses in there - a cycling clothing line, a social enterprise that makes bags, a beautiful jewellery designer, a high-end shirt and jumper clothing line, and an line of beautiful wall art (my fav!).
It's a fantastic opportunity for start-up businesses to get into a retail space - and not just have their products in a store, but also have a chance for the entrepreneurs to meet their customers and learn more about the needs & wants of the consumers.
Its also a great opportunity for consumers to support emerging businesses right from a high street location. I'd say its a 'win win' concept!
Hopefully there will be more of these 'popping' up around other parts of Britain... and hopefully Couva will be showcasing in one in the not-too-distant future!
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